Marketing the Federal Government

Event Details

Marketing to the Federal Government


By the end of this course you will be able to:

  • Decide if Government Should Be Your Customer
  • Understand Your Customer
  • Evaluate the Government Market
  • Evaluate Your Capabilities
  • Focus on “The 4 Ps” of Marketing
  • Make Contact (face to face if possible)

Presented by: Bruce Pyle, California Procurement Counselor
 

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“Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.”
 

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Date/Time

September 13, 2018
9:30 am - 12:30 pm

Location

California Capital FDC
1792 Tribute Rd. Suite 270
Sacramento, CA 95815
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