As a professional fitness instructor, Riva Jean-Paul knew that the Covid-19 pandemic of 2020 would call for adaptation. With operations focused mainly on in-person classes and live events, Riva turned to the WBC’s Empowered Entrepreneur course for guidance in pivoting her business to an online platform.
“I saw that there was a need to keep people happy and healthy from home,” Riva explains. Using the Empowered Entrepreneur book, accompanying workbook, virtual group sessions, and weekly one-on-one counseling, Riva expanded her offerings and developed an online membership platform. Within weeks of launching the new program, Riva had members signed up and new interest every day. Being able to pivot her business to respond to the unique needs of her community has allowed Riva to grow and thrive as an entrepreneur. “My business now supports women emotionally and physically impacted by COVID-19 in a way that is smart, intentional, and empowered,” she says. “I am an empowered entrepreneur.”