Lock Down Your Logo – How to Protect Your Brand
Imagine you’ve worked years to launch a business, tirelessly built a strong customer base and invested in hiring the right employees and/or resources only to be sued by another company for possible trademark infringement. While it’s possible you may prevail and win in the end – what is the cost to your business and brand reputation? Not to mention the man-hours you are never able to recoup.
From small startup businesses to the largest, most recognizable global brands – trademarking is a key consideration when starting any business. So how do you know whether filing a trademark not only makes sense, but could provide much needed protection in the future, not to mention help increase the future value of your brand?
Join us on Tuesday, October 24th at 10:00 am PST via Zoom, when Attorney Christina McAmis from Shelton Law & Associates presents: Lock Down Your Logo – How to Protect Your Brand. As a seasoned law professional, she will share her direct experience, insight into the trademark filing process, and other important insights.
**Upon completed registration, you will receive a confirmation email in which the link to join the Zoom session(s) will be located. Please be sure to scroll down to find the link**
Ms. McAmis is a Business and Trusts Attorney, as well as a Partner, with Shelton Law & Associates. Prior to joining the firm, Christina interned for the prestigious and Honorable Consuelo Callahan of the Ninth Circuit Court of Appeals. Before and throughout law school Christina studied Alternative Dispute Resolution including earning a degree in ADR. She is a recipient of a Witkin Award for her work in Mediation. During law school she was also awarded a Soroptimist scholarship; recognized for her legal research and editing skills in the legal textbook, Understanding Torts 9th edition, and graduated with the elusive “Great Distinction” honor.
At a very young age, Christina shouldered intense responsibility and embraced challenges as an elite level gymnast competing at the highest levels internationally. Prior to her eighteenth birthday, she tackled being a business owner continues to thrive in the face of a devastating diagnosis. Christina is a metastatic cancer warrior who overcame great odds to practice law. Christina enjoys “geeking out” in her free time by reading Fantasy and Science Fiction as well as by participating in mock trials and authoring articles for comic book events. She has defended the Winter Soldier and written about Captain America’s military benefits. Now Christina’s writing can be viewed on the BeTheBoss expert legal writers page and in the Franchise Connect Magazine on a fairly regular basis.
Today Christina enjoys helping others achieve their dreams and leave their legacies. She speaks regularly at Franchise Business Expos across the U.S., and other events to help educate and inspire others.
“The Women’s Business Center is funded in part by the U.S. Small Business Administration”
October 24, 2023
10:00 am - 11:30 am